Today’s blog post is written by Shasti Walsh, Training Specialist & Supervisor, PatronManager.
In the non-profit arts world, we talk a lot about audience engagement. We talk about how important it is to have personal relationships with your patrons, and how much it matters to them to feel like their experiences are personalized. Gene wrote a great blog post last year about the way technology can enable new experiences for audiences, and I love these kinds of engagement opportunities. When I go to a museum, I don’t just want to look at the art; I want to hear the stories that went into making the art or watch extra features after a film, play pop up trivia on a kiosk, watch a blooper reel… And I’m not alone. This peek behind the curtain can make your patrons feel more connected to the art you’re presenting. And with technology at our fingertips, it’s easier than ever to create these moments for our audiences in new ways. Read the Article