Patron Technology to Present Two Seminars at the National Arts Marketing Project (NAMP) Conference to Educate Arts Managers about Web Marketing
New York, NY — Patron Technology today announced that its president, Eugene Carr, will speak at the National Arts Marketing Project Conference, presented by Americans for the Arts, to be held at the Hilton Americas in Houston, Texas.
Mr. Carr is scheduled to present two workshops titled, Advanced E-Mail Marketing Techniques That Really Matter and Separated at Birth? Online Marketing and Fundraising. The first session will cover advanced e-marketing techniques, presenting tips for subject line and e-mail design, list building techniques, behavioral list segmentation, as well as case studies, and will take place on Monday, November 10th, 2008 at 2:15pm. The second, to take place on Wednesday, November 12th, 2008 at 9:00am, will examine online donation statistics and what is right and wrong with online outreach.
Americans for the Arts is the leading nonprofit organization for advancing the arts in America. With offices in Washington, DC, and New York City, it has a record of 48 years of service. Americans for the Arts is dedicated to representing and serving local communities and creating opportunities for every American to participate in and appreciate all forms of the arts.
About Patron Technology:
Patron Technology, Inc., an online marketing software and consulting company, serves the arts and not-for-profit industries with cutting-edge technology and e-marketing expertise. The company strives to revolutionize arts marketing by enabling organizations to maximize the potential of marketing and communications on the Internet. The company’s main product, PatronMail, is a Web-based e-mail marketing system used by over 1,500 institutions in 49 states and eight foreign countries.